Michelle Grant
Founder at Intimates Online, Inc.
Profile
Michelle Cordeiro Grant is a Strategic Advisor to FullStride Ventures and the Founder and CEO of LIVELY, a community and brand that inspires women to live life passionately, purposefully, and confidently, creating products and experiences to do so.
Michelle launched LIVELY in 2016 and has since raised $15 million in funding and fostered an 85,000-member ambassador network.
She grew her business from its concept stage to a $100M acquisition by intimates leader Wacoal in just three years, beating the odds of female-founded companies.
Previously, while working with Victoria's Secret, she was inspired to create a revolutionary new experience and point of view for the $13B American lingerie category.
She coined “Leisurée,” a new category that blurs the aesthetic lines of lingerie, active, and swim, taking the best elements of high-style and ultimate comfort from each category, and so LIVELY was born.
Michelle Grant active positions
| Companies | Position | Start |
|---|---|---|
Intimates Online, Inc.
 Intimates Online, Inc. Apparel/FootwearConsumer Non-Durables Intimates Online, Inc. owns and operates a women clothing retail store. It offers bras, bikinis, briefs, thong, bodysuits, tops, bottoms, one pieces, candles, gift cards, and t-shirts. The company was founded by Michelle Cordeiro Grant in 2015 and is headquartered in New York, NY. | Founder | 2014-12-31 |
Gorgie, Inc.
 Gorgie, Inc. RestaurantsConsumer Services Gorgie, Inc. is a company that offers a sparkling, 0 sugar energy drink made with better-for-you ingredients, natural flavors, and none of the nasty sugar replacements. The company is based in Boca Raton, FL and was founded by Michelle Cordeiro Grant, who has been the CEO since incorporation. The drink is formulated with green tea, biotin, B vitamins, L-theanine, and more, and only contains 5 calories with no preservatives. The company also offers gift cards for any and all future Gorgie needs. | Chief Executive Officer | 2022-10-31 |
Fullstride Ventures
 Fullstride Ventures Investment ManagersFinance Fullstride Ventures (Fullstride Ventures) is a Venture Capital subsidiary of Gelmart International founded in 2021. The firm is headquartered in New York. | Consultant / Advisor | - |
Former positions of Michelle Grant
| Companies | Position | End |
|---|---|---|
Thrillist Media Group, Inc.
 Thrillist Media Group, Inc. Specialty StoresRetail Trade Thrillist Media Group, Inc. provides online retail services. Its network consists of three brands food, drink, and travel property brands: Thrillist, tech-meets-lifestyle site Supercrompressor, and style destination JackThreads. The company was founded by Adam Rich and Benjamin Lerer in 2004 and is headquartered in New York, NY. | Private Equity Investor | 2015-07-31 |
Victoria's Secret Direct LLC
 Victoria's Secret Direct LLC Apparel/Footwear RetailRetail Trade Victoria's Secret Direct LLC retailed lingerie and beauty products. Its products include bras, panties, lingerie, and beauty collections. The company was headquartered in Columbus, OH. | Director/Board Member | 2012-11-30 |
Training of Michelle Grant
| University of Pittsburgh | Undergraduate Degree |
Experiences
Positions held
Connections
1st degree connections
1st degree companies
Male
Female
Members of the board
Executives
Linked companies
| Private companies | 5 |
|---|---|
Victoria's Secret Direct LLC
Victoria's Secret Direct LLC Apparel/Footwear RetailRetail Trade Victoria's Secret Direct LLC retailed lingerie and beauty products. Its products include bras, panties, lingerie, and beauty collections. The company was headquartered in Columbus, OH. | Retail Trade |
Thrillist Media Group, Inc.
Thrillist Media Group, Inc. Specialty StoresRetail Trade Thrillist Media Group, Inc. provides online retail services. Its network consists of three brands food, drink, and travel property brands: Thrillist, tech-meets-lifestyle site Supercrompressor, and style destination JackThreads. The company was founded by Adam Rich and Benjamin Lerer in 2004 and is headquartered in New York, NY. | Retail Trade |
Intimates Online, Inc.
Intimates Online, Inc. Apparel/FootwearConsumer Non-Durables Intimates Online, Inc. owns and operates a women clothing retail store. It offers bras, bikinis, briefs, thong, bodysuits, tops, bottoms, one pieces, candles, gift cards, and t-shirts. The company was founded by Michelle Cordeiro Grant in 2015 and is headquartered in New York, NY. | Consumer Non-Durables |
Fullstride Ventures
Fullstride Ventures Investment ManagersFinance Fullstride Ventures (Fullstride Ventures) is a Venture Capital subsidiary of Gelmart International founded in 2021. The firm is headquartered in New York. | Finance |
Gorgie, Inc.
Gorgie, Inc. RestaurantsConsumer Services Gorgie, Inc. is a company that offers a sparkling, 0 sugar energy drink made with better-for-you ingredients, natural flavors, and none of the nasty sugar replacements. The company is based in Boca Raton, FL and was founded by Michelle Cordeiro Grant, who has been the CEO since incorporation. The drink is formulated with green tea, biotin, B vitamins, L-theanine, and more, and only contains 5 calories with no preservatives. The company also offers gift cards for any and all future Gorgie needs. | Consumer Services |
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