Cheng Huei Yan

Part of Yuanta Financial Holding Co. Ltd., Yuanta Securities Investment Consulting Co., Ltd. is a financial services company based in Taipei, Taiwan. Yuanta Securities Investment Consulting Co. is committed to innovation in products and services, using artificial intelligence and big data technology to provide intelligent stock selection and order placement tools, creating a one-stop mobile service for purchasing, and actively expanding business in Taiwan, China, and Hong Kong, with the aim of becoming the leading securities firm in Asia for Chinese people. The Taiwanese company also offers regular and fixed purchases of US stocks, with a maximum handling fee of only $1, making it easy for customers to become international shareholders. The company was founded in 1961. Vincent Chen has been the CEO of the company since 2011.