Virtual Piggy, Inc. (OTCBB: VPIG), an innovator in safe-online youth purchasing has signed an agreement with KidsCom.com, a safe, fun and educational virtual world for kids with over four million users.

KidsCom first launched in 1995, and has since become a destination online world for children ages 8-14. The game teaches a range of educational topics including environmental responsibility, health and fitness, gardening, and energy efficiency. KidsCom.com also carries a four-star rating from Common Sense Media, a strong endorsement as a quality destination for kids and parents.

"We are delighted to become a Charter Partner of the Virtual Piggy network," said Jori Clarke, CEO of KidsCom.com. "Our long standing commitment to helping children bring all family members together in Smart Play can be further extended with Virtual Piggy's ability to enable smart spending. We create screen time play that improves children's abilities to be successful in real life, and so our money math games will be a perfect fit with the real money management skills facilitated by Virtual Piggy's system."

"As we begin our consumer launch, we now have over 50 merchants signed up in the Virtual Piggy network," said Founder and CEO Dr. Jo Webber. "I am particularly excited to add KidsCom.com, and their 4 million registered parents and children to the Virtual Piggy family of merchants."

About Virtual Piggy, Inc.

Virtual Piggy, Inc. is the first e-commerce solution that enables youth to manage and spend money within a parent-controlled environment. The technology company delivers online security platforms designed for the Under 21 age group in the global online market, and also enables online businesses the ability to function in a manner consistent with the Children's Online Privacy Protection Act ("COPPA") and similar international children's privacy laws. Virtual Piggy enables the Under 21 audience to play, transact and socialize in a secure online environment guided by parental permission, oversight and control. The company is based in Hermosa Beach, CA and on the Web at: www.virtualpiggy.com

About KidCom.com

KidsCom.com is a safe online world for kids that educates and brings the whole family together. KidsCom features over four million registered user accounts, and is a Circle 1 Network property. You can find it online at http://www.kidscom.com/.

Safe Harbor Statement

All statements in this news release other than statements of historical facts are forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Although we believe that the expectations reflected in our forward-looking statements are reasonable, we can give no assurance that such expectations will prove to be correct. Such statements are not guarantees of future performance or events and are subject to known and unknown risks and uncertainties that could cause our actual results, events or financial position to differ materially and adversely from those expressed in such forward-looking statements. Such factors include, but are not limited to, our ability to raise additional capital, the absence of any operating history or revenue, our ability to attract and retain qualified personnel, our dependence on third party developers who we can not control, our ability to develop and introduce a new service to the market, market acceptance of our services, legislative, regulatory and competitive developments addressing licensing and enforcement of patents and/or intellectual property, general economic conditions, as well as other factors set forth under the caption "Risk Factors" in our Annual Report on Form 10-K for the year ended December 31, 2011 filed with the Securities and Exchange Commission, and other filings with the Securities and Exchange commission and other public documents and press releases.

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Sarah Hall Productions
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Peter Pelullo, 610-825-8805