bBooth, Inc. announced the expansion of its executive team to include two seasoned sales professionals. Greg Siefkin, hired as VP of Strategic Accounts, and Doug Klotz, hired as VP of Technical Sales. Greg Siefkin brings over 18 years' experience in digital media sales with senior executive level positions at Technicolor, DAX/Sample Digital, Ascent Media/Deluxe, Xstream, and IBM. Doug Klotz, brings over 20 years' experience, tracing the start of his professional career to Scopus Technology, the company that pioneered the Customer Relationship Management (CRM) industry, followed by senior executive level positions at Siebel Systems, now Oracle, among other companies, building global technical enterprise software sales teams with a focus on SaaS-based CRM.