The Limestone Boat Company Limited announced the appointment of Mr. Keith McDevitt as the Director of Marketing. Mr. McDevitt comes to The Limestone Boat Company with over 25 years of marketing and advertising experience. Mr. McDevitt's focus while working with these luxury brands was on dealer and retail marketing while additionally assisting with other well-known brands including Toyota, Nissan, Hyundai, Ford, GMC, XM Satellite Radio and Canadian Black Book.

Mr. McDevitt's former experience includes acting as the Director of Marketing and Customer Experience at the Downtown Automotive Group as well as a CRM and Digital Marketing professor at the Automotive Business School of Canada at Georgian College.