ADJUSTMENT OF THE EXERCISE PRICE OF THE

"SG COMPANY 2018-2025 WARRANTS"

Milan 3 December 2021 - SG Company Società Benefit S.p.A., one of the leading players in Italy in the Entertainment&Communication sector, listed on the Euronext Growth Milan market of Borsa Italiana (ticker: SGC), announces that, the capital increase in option through the issue of a maximum of 6,172, 544 ordinary shares of the Company, with no indication of nominal value and regular dividend rights, resolved by the Extraordinary Shareholders' Meeting of 20 November 2021 and subsequently defined in the terms and conditions by the Board of Directors meeting on 24 November 2021, started on 29 November 2021, for a maximum counter value of €1,234,508.80.

The shares are being offered to the Company's shareholders, pursuant to Article 2441, paragraphs 1, 2 and 3 of the Italian Civil Code, at a subscription price of € 0.20 each, of which € 0.05 is to be allocated to share capital and the remaining € 0.15 to premium, at a ratio of 1 New Share for every 4 shares held.

Following the launch of the options offered, the subscription price of the "SG Company 2018-2025 Warrants" (ISIN code IT0005347593), relating to each Exercise Period, is adjusted in accordance with the provisions of Article 4.2 of the Rules of the "SG Company 2018-2025 Warrants" (the "Warrants"). In particular, the Exercise Price of the Warrants shall be decreased by an amount, rounded to the nearest thousandth of a euro, equal to: "Pcum - Pex", in which:

  • Pcum represents the simple arithmetic average of the last five official prices "cum rights" of the Shares recorded on Euronext Growth Milan;
  • Pex represents the simple arithmetic average of the first five official prices "ex diritto" of the Issuer's ordinary Shares recorded on Euronext Growth Milan.

Taking into account that the Pcum is equal to Euro 0.1972 and the Pex is equal to Euro 0.1946, the subscription price of the compendium shares for each Exercise Period, less this difference rounded down to the nearest thousandth of a Euro (Euro 0.002), is adjusted from Euro 0.66 to Euro 0.66 (therefore the value of the adjusted Exercise Price is unchanged from the previous value).

The "SG Company 2018-2025 Warrants" may therefore be exercised from the Fourth to the Seventh Exercise Period, the starting dates of which are listed in point 3.1 of Article 3 of the relevant Rules, at an Exercise Price of Euro 0.66 for each Conversion Share.

For further details please refer to the Warrant Regulations available on the Company's website at the page Warrant - SG Company Società Benefit S.p.A., while for the terms of the options offer, please refer to the Option Offer Notice, published on the Company's website on 26 November 2021

This press release is publicly available in the Investor Relations section of the Company website

Financial market press releases | SG Company Società Benefit S.p.A.

SG Company Società Benefit S.p.A. is a Digital Company, ISO 9001 certified and listed on the Euronext Growth Milan of Borsa Italiana (ticker: SGC), Technology segment, is an Innovative SME and, in keeping with its mission of "Sharing Growth", has also embarked on the ESG (Environmental, Social and Governance) path to ensure an increasingly future-oriented sustainable management of the Company, firmly believing in the value of business for the collective benefit. One of Italy's top players for over 20 years now in the Entertainment&Communication industry, it specializes in the areas of Digital & Live Communications, Hybrid Events, Video Production, Consumer Format, and Meetings & Events Industry. In its 2021-2023 Business Plan, it has embarked on a path of digital transformation, integrating a data valorization strategy on each business area thanks to the implementation of Marketing Technology solutions on every activity. Its distinctive positioning hinges on the synergy between data and content, as well as on the ability to offer a single direction over creativity, production and technology natively for each project, guaranteeing clients constant integration between physical and digital. The Company boasts a portfolio of high- standing clients at global level. It has planned, promoted and produced many successful national and international formats

such as Milano Food Week, Obecity, Sneakerness, Digital Design Days, Business Tech Forum and others.

For information

Francesco Merone (I.R.)

Roberta Sferrazza Papa (I.R. Junior)

ir@sg-company.it

r.sferrazza@sg-company.it

+ 39 3297194756

Nomad: Banca Profilo S.p.A.

Financial Media: IR Top Consulting

sgcompany@bancaprofilo.it

Domenico Gentile - d.gentile@irtop.com

+39 02 584081

+39 02 45473883/4

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SG Company S.p.A. published this content on 10 December 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 10 December 2021 11:31:01 UTC.