Sabio Holdings Inc. announced it has entered into a strategic partnership with Mediahub U.S. The relationship reinforces Mediahub's commitment and support of minority-owned media and a focus on diverse audience insights, leveraging Sabio's unique data sets so their clients can effectively reach growing US multicultural audiences. Through this partnership, Mediahub will have access to media activations across Sabio's unique CTV/OTT inventory and customized audience segments, and the ability to use mobile data to target anonymized segments on CTV/OTT across Sabio's inventory network, reaching multicutural consumers more efficiently and supporting minority-owned publishers. Further, Sabio will also provide access to App Science'sTM (a wholly owned division of Sabio) proprietary 55MM HH graph data, which provides insights and access to Quarterly Trends reports, first- looks at published vertical and multicultural reports and exclusive analyses customized towards Mediahub priorities.