SEATTLE, Jan. 21 /PRNewswire-FirstCall/ -- The board of Reeltime Rentals, Inc. (Pink Sheets: RLTR) is excited to announce today the appointment of Mark Felgenhauer to the position of CEO. Former Chief Executive Barry Henthorn will continue in his role as Chairman of the Board, and will continue to concentrate on his position as Chief Technology Officer effective immediately. These changes will enable Reeltime to take advantage of recent content and distribution deals, as the company continues to recognize significant revenue opportunities.

"Having worked alongside Barry for many months, I am excited to formally join the executive leadership team at Reeltime" says Mark Felgenhauer. "This is a natural evolution in the Reeltime business cycle, and will enable Barry to target his efforts on continuing to drive our technology initiatives, and the implementation of our many exciting content and distribution deals that we have signed to date."

Mr. Felgenhauer brings over 20 years of technology and management experience to Reeltime, most recently from The Mortgage Warehouse which he co- founded and in which he is a managing partner. Mr. Felgenhauer has drafted a letter to shareholders to further explain the recent management changes, and to articulate the company's vision at http://www.reeltime.com/information/Press.aspx

In his role as Chief Technology Officer, Mr. Henthorn will focus on the technical execution of the many new business initiatives which will be rolled out this year. "With the completion of administrative and financial reforms at Reeltime, I am pleased to be able to refocus my efforts back on the technical execution of the substantial new business we signed in 2008. I am looking forward to supporting Mark in his new role, and know that we will continue to work well together to bring Reeltime to a new level of achievement in 2009."

SOURCE Reeltime Rentals, Inc.