FRANKFURT (dpa-AFX Broker) - Shares in ProSiebenSat.1 reacted to a positive analyst report with a jump in price on Monday. In early trading, the media group's papers overcame the 200-day line, which is considered an indicator of the longer-term trend, and rose to their highest level in three weeks. Later in the morning, they were up 3.8 percent at 8.45 euros. Earlier, investment bank Oddo BHF had upgraded ProSiebenSat.1 from "neutral" to "outperform" and raised its price target from EUR 10 to EUR 11.

The share of the TV station chain is now showing much more favorable dynamics, analyst Jerome Bodin stated, also with a view to the recovery in advertising revenues expected in the second half of the year. The Annual General Meeting at the end of June should be accompanied by a stabilization of the company's management and better strategic predictability. A possible merger with Sky Deutschland would also release significant value potential, according to Bodin./edh/mis