Premier Fishing and Brands Limited specializes in the production, processing and marketing of seafood. Net sales break down by products family and services as follows:
- lobsters (42.7%);
- squids (21.7%);
- pelagics (15.4%);
- hakes (6.5%);
- cold storage services (2.3%);
- processing and marketing services (1.7%).
The remaining sales (9.7%) relate to abalone farming and fertilizer manufacturing activities.
Net sales are distributed geographically as follows: South Africa (26%), the United States (36.2%), Europe (28%), and the Far East (9.8%).
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