Vicunha, one of the world's largest suppliers of denim, has begun a partnership with Swedish firm Polygiene®, whose technologies help products stay fresh for longer. The Brazilian company Vicunha is the leading denim manufacturer in
For the new 2021/22 season Vicunha has presented a new collection featuring Polygiene Stays Fresh® technologies. The range features for the first time in latin America denim treated with a combination of the Polygiene BioStatic™ and Polygiene OdorCrunch™ technologies.
Polygiene Biostatic is an antimicrobial technology that inhibits the growth of odor-causing bacteria and thereby stopping the odor at the source, permanently.
Polygiene OdorCrunch removes any environmental odors such as cooking fumes, cigarette smoke, or body odor, by encapsulating the odor molecules and cracking them, removing the offensive odor in the garment. The products developed by Vicunha are available on Denim and Denim Color bases.
As well as providing effective odor control, this combination of technologies also reduces the number of times a product needs to be washed, saving energy, time, and money - and extending the life of the product.Specifically, by washing a product less, the form and fit, the rich color hues of the denim, will last longer and provide a longer lasting product.
"Innovation and sustainability are key words in Vicunha's business, and the partnership with
"The partnership with Vicunha is a milestone for us in the denim segment and a breakthrough in the Brazilian market in general. We are very proud to start working with this global leader and see it as a long-term cooperation for a more sustainable textile industry, and society", says Ulrika Björk CEO
The new collection from Vicunha treated with
For more information https://www.vicunha.com/en/
https://www.vicunha.com/lancamento/
About Vicunha
Recognized around the world for its high standards in quality and sustainability, Vicunha is a Brazilian multinational with operations in
Press contact Vicunha
vicunha@inpresspni.com.br
Sales contact Polygiene Brasil:
Press contact
Ulrika Björk, CEO, ulrika.bjork@polygiene.com, +46 (0)70-921 12 75
Kristina Kruhsberg, press officer, kristina.kruhsberg@polygiene.com, +46 (0)70-816 21 96
For press images, visit https://news.cision.com/se/?n=polygiene-ab. Subscribe here to get reports, press releases and News newsletters, http://ir.polygiene.com/en/press/subscribe/
About
As the world leader in stays fresh technologies, we want to change the way we view products - from fast consumables to durables. We treat clothes, accessories, home products, and textiles to help people stay fresh, wash less and let clothes and products live longer. Over 300 global premium brands have chosen to use the Polygiene brand with their products. With the wholly owned subsidiary
https://news.cision.com/polygiene-ab/r/vicunha-launches-fresh-new-denim-collection-with-polygiene-for-product-sustainability,c3442214
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