Am?tros debuts at SIVAL January 22, 2014

Apple growers attending SIVAL, one of the biggest horticultural fairs in France, got their first preview of Plant Impact's innovative product Am?tros, as the company joined the stand of Ripert & Frères, part of the Agridis group.

Over three days, more than 600 exhibitors and 20,000 professionals gathered at the Exhibition Centre in Angers, France to review new technology and discuss upcoming trends.

"We are delighted to have Plant Impact at our stand to introduce Ametros to our growers," says Xavier Marchand, Technical Agronomist for Ripert. "The product provides proprietary technology that more effectively moves calcium in the plant ensuring critical nutrients reaches the fruit- this delivers better results than calcium alone."

Maintaining quality during storage and transport is of high importance to French growers who produce almost two million tonnes of apples each year, much of which is exported. Am?tros delivers an effective, convenient and safe way to ensure the quality of these apples remain high.

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21st January 2013

For more information please contact:

Stefanie Hingley, Marketing Manager Tel: +44 (0) 1582 465 541
Shirley Gillard, Market Coordinator, France Tel: +33 (0)6 62 56 61 56

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