Phoenix New Media Limited announced that it has appointed Mr. Tong Chen as Co-President of ifeng, effective October 31, 2016. Mr. Chen has also been appointed by Particle Inc. as its President, effective the same date. Mr. Chen will be fully responsible for ifeng's content operations management and Yidian's content, product operations, and public relations. Mr. Chen is a well-known, highly accomplished media executive with nearly 20 years of experience in the media and content development space.