Omnicom : Agencies Focus on Creativity, Innovation and Talent at Cannes Lions 2018
June 13, 2018 at 02:38 pm
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NEW YORK, June 12, 2018- At the 64th annual Cannes Lions International Festival of Creativity, Omnicom (NYSE: OMC) and its agencies are designing content-rich experiences for attendees with a significant presence on and off the stage. This year, festival-goers can expect to hear from some of the brightest minds in communications on a range of important industry topics including data-driven creativity for smarter storytelling, diversity and talent development, and the future paradigm of the marketing business.
Omnicom will make a rare appearance on the mainstage with Chief Diversity Officer, Tiffany R. Warren, who will be joined by HP's CMO Antonio Lucio, to discuss the power diversity has in delivering transformational business results, enhancing creative output and speaking to customers with relevance. Tiffany will be participating in a number of sessions focused on equality and inclusion such as: Yes We Cannes! Supporting Female Leaders in Media and Advertising at The Girls Lounge. She is also an ambassador of HP's #MoreLikeMe program.
Ketchum is the title sponsor of the Young Marketers Competition for the 8th straight year.
Below are some of the highlights:
Omnicom
BBDO
DDB
DAS
Jeff Goodby, Co-Founder and Co-Chairman of GS&P, will go one on one with Fire & Fury author Michael Wolff to discuss The New Normal
Omnicom Media Group
TBWA
The complete schedule of event programming by day can be found at OmnicomEvents.com.
Regina Chung Loy, 212-415-3452, regina.chungloy@omnicomgroup.com
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Omnicom Group Inc. published this content on 13 June 2018 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 13 June 2018 18:37:07 UTC
Omnicom Group, Inc. is a holding company organized around 7 areas of activity:
- advertising services (53.7% of revenues). In addition, the group offers media consulting services and is developing an advertising space purchasing business;
- public relations services (10.7%);
- digital marketing, direct marketing and digital transformation services (10%);
- advertising and communication services for the health and pharmaceutical sectors (9.4%);
- field marketing services and development of merchandising solutions (6%);
- commercial marketing and brand strategy consulting services (5.8%);
- experiential marketing services (4.4%).
Net sales break down by market between pharmaceutical and healthcare (15%), food and beverage (14%), technology (11%), automotive (10%), consumer goods (8%), financial services (7%), travel and entertainment (7%), retail (7%), telecommunications (5%) and other (16%).
Net sales are distributed geographically as follows: North America (54.2%), Europe (29%), Asia/Pacific (12.1%), Latin America (2.6%), Middle East and Africa (2.1%).