Obour Land announced sales results for the fiscal year 2016. For the period, the company reported total sales of EGP 1.45 billion, representing a 24% growth in comparison to fiscal year 2015. The company sold a total volume of 97,400 tonnes, with a year-over-year growth of 11.7%. The average selling price for white cheese has increased by 11% compared to 2015, reaching EGP 14.9 per kilogram. The increase in sales was driven by the rising demand, as well as the successful sales strategy and marketing campaigns adopted by the company during fiscal year 2016.