London: 16 January, 2012 - Motive Television PLC, the digital
television technology, software and services provider, is
pleased to provide the following trading update for the
financial year ended 31 December 2011.
The year ended 31 December 2011 was one of both great
accomplishment and challenge for Motive and the Directors are
pleased to report that they expect the results for the year
ended 31 December 2011 to be broadly in line with market
expectations. In 2011, Motive integrated two acquisitions,
technologies and management teams, redefined the Company's
products and services under the Television Anytime Anywhere
concept and in the last half of the year took these solutions
to market. As a result, the Company is well positioned to
reap the rewards of the initiatives set out below during
2012.
Contract development
The industry response to Motive's offer has been very
positive considering the transformational nature of our
products. Motive's products and services are in various
stages of evaluation, consideration, testing and
implementation by potential customers in three continents.
The implementation of Motive's patented Television Anytime
technology at Mediaset, which commenced at the end of 2009,
has grown to over 300,000 homes and generates significant
recurring monthly revenue for Mediaset and adds credibility
to Motive's offering.
Digiturk, Motive's second implementation, is now beginning
the process of integrated system acceptance testing, which
involves running the Company's technology with that of other
vendors for the first time. Following completion of this
testing, which is expected to take several weeks, the
Directors expect the system will be ready for launch by
Digiturk.
In addition, Motive has a market test beginning shortly with
Granite Broadcasting Corporation's television station in San
Francisco and the Company is hopeful that it will provide
further proof of the Company's capabilities to the US market.
Motive is awaiting completion of an agreement between a
technology partner and Media Networks Latin America ("MNLA")
in Lima, Peru. Following such an agreement, Motive expects to
start its pilot with MNLA in which Motive's technology will
be exhibited to pay television platform providers from across
South and Central America.
Furthermore, as announced on 12 October 2011, Motive has
signed a Letter of Intent ("LOI") with CME Media
Services Limited, a wholly-owned subsidiary of Central
European Media Enterprises Limited ("CME"). The LOI outlines
the provision by Motive of certain advisory and consulting
services regarding Motive's Television Anytime Anywhere
technologies, which follows the technical pilot test of the
technologies by CME in 2010 and the initial planning project
that Motive undertook with CME in 2011. Motive remains
confident of a future implementation of its technology with
CME.
As a supplier of software and service platforms to major
television industry companies, Motive is subject to the
timetables of its clients and their prospects. Motive's
software must be integrated into and with hardware and
software of other suppliers and completing sales and
deployments of the Company's technology is greatly influenced
by other companies' schedules.
Outlook for 2012
As set out above, Motive has spent 2011 refining its product
offering, showcasing the abilities of the Television Anytime
Anywhere technology to the market and seeking to capitalise
on interest from the industry. The Company is pleased to
report that Motive has enjoyed some significant success in
gaining recognition of the Company's products among major
broadcasters, cable and satellite pay television operators
and other participants in the video industry in both Europe
and the Americas.
This interest has developed into pilots, market tests and
technical trials that are underway or starting in the first
quarter of 2012 among large international broadcasters and
pay television platforms. It has also led to plans for joint
technology development projects with television companies to
apply Motive's capabilities to specific needs in new ways.
The Company hopes to be able to announce news about these new
pilots, tests and development projects in the near future.
In addition, Motive has refined its business model and is now
progressing discussions with a number of broadcasters and pay
television operators about moving from the pilot or testing
phase to full deployment of the Motive platform.
As shareholders are aware, the business environment in Europe
and America was depressed in 2011 and companies have been
very cautious to move forward with investment in new
capabilities. Motive saw the effect of these headwinds in its
efforts to turn decisions and intentions among prospective
clients into contracts for deployment. Negotiations have
taken longer than were originally anticipated and, in some
cases, additional hurdles were added during the
process.
The good news is that, at least in the United States, the
market appears to be looking more optimistic and businesses
are exhibiting signs of renewed confidence. This will have a
direct effect on Motive's ability to complete sales in 2012
and indications are that the United States will be an
important market for the Company. As set out above, Motive is
developing its relationship with Granite Broadcasting and is
in active discussions with major cable operators and other
broadcasters.
In Europe, the market remains sluggish due to the financial
crisis and the policies of austerity rather than growth that
dominate economic thinking. As such, while Motive is
confident about closing important sales that were initiated
and progressed during 2011, until the business environment
becomes more positive, it will remain challenging for any B2B
provider to get firm commitments. Thus the goal for Motive in
Europe in 2012 will be to complete a number of open sales
discussions.
As set out above, Motive expects to start its pilot with MNLA
in which Motive's technology will be exhibited to pay
television platform providers from across South and Central
America.
Asia and South America have remained somewhat insulated from
the global downturn and Motive is exploring opportunities in
these fast-growth markets.
In summary, despite the business downturn, Motive is poised
to capitalise on the market acceptance and interest achieved
in 2011 and is confident that it will be able to announce
further pilots, deployments and contracts during 2012.
Leonard M. Fertig, CEO of Motive Television plc, said: "The
Company is in a better position than ever before and with
game-changing products, a stronger management team and
enhanced market awareness it is looking forward to this year
being one in which Motive moves from a development to
operational focus."
Contacts:
Motive Television plc
Michael Pilsworth, Chairman
Leonard M. Fertig, CEO
T: +44 20 7025 8425
Merchant Securities (Nominated Adviser)
Simon Clements / Virginia Bull
T: +44 20 7628 2200
XCAP Securities (Broker)
Jon Belliss / John Grant
T: +44 20 7101 7070
Financial PR
Cubitt Consulting
Chris Lane / Alice Coubrough
T: +44 20 7367 5100
Brainerd Communicators
Chris Plunkett / Mike Smargiassi
T: +1 212 986 6667
Media PR
Gerry Buckland
T: +44 7774 860011
Notes to Editors
Motive Television provides software and services to the
global television industry, enabling Television Anytime
Anywhere. Motive's patented and proprietary technology
platform responds to the heightened viewer demand for
watching what they want, when they want, on whatever device
they want; and is driven by the mandatory switchover from
analogue to digital broadcasting as mandated by the
International Telecommunication Union.
Motive Television provides broadcasters and pay television
operators with enabling technology that provides
opportunities to deliver highly-valued services to viewers
that generate additional income and retain existing
subscribers, comprising:
Television Anytime. A technology platform that enables
digital broadcasters and pay television operators to offer
enhanced broadcasting services with or without the need for
an Internet connection. These services, includes, among
others, Video-on-Demand, Catch-Up TV, Virtual Channels, Sneak
Preview TV, and Targeted Advertising. Television Anytime is
currently in commercial operation in Europe both in digital
terrestrial (DTT) and soon in satellite (DTH) environments.
Patented in Spain and patent pending in the EU.
Television Anywhere. An advanced multi-screen multi-channel
technology that allows a viewer to control and watch all the
content received by or recorded in their main home television
equipment on any computer, mobile phone, iPad or any other
Internet connected device. Television Anywhere is
software-based and can be updated via software upgrades on
existing STB. US patent pending.
Motive's content division is:
Motive Television Ireland Limited, a Dublin-based
award-winning independent production company that produces
factual programmes for Irish broadcasters. It specializes in
live sports production and sports documentaries and also
produces factual and entertainment series.
Motive Television was founded in London in 2005 and its
shares are quoted on the London Stock Exchange (AIM).
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