Mobiquity Technologies, Inc. has launched its Mobi-AI engine, an artificial intelligence enabled optimization engine that can modernize how programmatic digital advertising works. Mobi-AI is integrated with the company's Advangelists' Ad Tech Operating System (ATOS) and leverages machine learning and AI to analyze user behavioral patterns, first-party data, CRM data, contextual information, and utilizes content-based n- gram natural language processing. This enables businesses to deliver personalized user experiences, optimize campaigns in real-time, and provide contextually relevant ads through dynamic content that can be customized in real-time based on the user's behavior and preferences.

In addition to these benefits, Mobi-AI promises to help mitigate the risk of ad fraud by detecting fraudulent activity in real-time, thereby helping businesses minimize losses and protect their advertising budgets. By leveraging the power of AI and machine learning, businesses can optimize their digital advertising efforts and achieve their advertising goals more efficiently and effectively than ever before.