Linius Technologies Limited announced a new agreement to provide sports solution, MatchVision, to the Australian Professional Leagues (APL). The APL is a live action and digital sports entertainment business that holds the exclusive and perpetual right to operate, market and commercialise the top tier professional domestic football competitions in Australia. Known collectively as the A-Leagues, they are made up of the Isuzu UTE A-League Men, Liberty A-League Women, A-League Youth and the E-League.

APL's vision is to unite Australian Football, establishing it as the most entertaining and popular sport by 2030. According to a 2021 report, over 3.6 million Australians support an A-Leagues club1. MatchVision will soon to be part of the APL digital ecosystem providing fans with a unique personalised video experience, designed to increase viewer engagement.

The initial deployment will see MatchVision rolled out on the Australian Professional Leagues' KEEPUP.com.au website and mobile application in the December quarter. It will include current and recent season content from the men's competition and will be free to use by fans. Future extensions available include women's competition content, rollout to individual club websites, and Linius Search & Edit software for curation of content from the A-Leagues deep historical archive.

It validates Linius' strategy to replicate MatchVision into new markets, leagues, clubs, and broadcasters which is anticipated to be valuable for rights holders around the world to drive engagement and monetisation of their recent and historic video archives. A-Leagues will be the third sport in Australia to deploy Linius' video solutions and the first league-wide deployment of MatchVision globally. MatchVision is offered via a term license and utilisation model and can be deployed within a few weeks of engagement.

Under the terms of the contract with APL, Linius will license the Matchvision product to APL for deployment on the KEEPUP.com.au website and mobile application. The scope of services includes virtualisation and enrichment of all A-Leagues video content, video search and assembly, provision of a responsive user interface, data analytics and branding customisation. The deployment is expected to launch in December 2022.

The initial term of the contract is 12 months, expiring in October 2023 with rolling one-year renewal terms subject to early termination on 60 days' notice after the first year. The contract also includes customary immediate termination rights. Fees during the initial term are at a fixed monthly rate with scope for usage-based charges based on access.

The contract also includes provisions for additional charges from further deployment on individual club sites, women's competition content, historical archive, and the Linius Search & Edit solution, based on Linius standard rates. Revenue to be earned under the contract is dependent on its ultimate duration, take up of the service and the extent of any expansion of the service offerings into these additional areas. The agreement is otherwise on terms and conditions customary for an engagement of this nature, including as to confidentiality, protection of intellectual property rights, data protection and privacy.