Kim Teck Cheong Consolidated Berhad appointed Mr. Chai Chee Chong as Chief Operating Officer, effective from November 9, 2020. Mr. Chai had vast experiences in FMCG distributor network expansion both vertically and horizontally. He also specialised in distributor trade channels development and sales force training. He is well known for his good work in distributor multi-function management team development model. Mr. Chai is a trainer for strategy development and deployment system, organization and operating culture designs, management skills, leadership development program, business system intervention, selling skills, multi-functional processes and SOPs, IT system and data capability development and scorecarding for business success.