INTERWOVEN, INC. 
By (Logo: http://www.newscom.com/cgi-bin/prnh/20071205/INTWOVLOGO)
Marketers today face the challenge of efficiently creating, managing, and delivering multi-channel content -- drawn from multiple sources in multiple formats -- while maintaining consistent branding and messaging. Interwoven MediaBin accelerates time-to-market through more efficient, centralized creation and management of rich media assets such as video, images, presentations, and logos.
Key enhancements to MediaBin include:
-- Dynamic cropping -- The MediaBin Web client now incorporates a dynamic, visually interactive tool to enable images to be cropped prior to downloading, speeding performance and conserving bandwidth by allowing users to retrieve only the part of the image that will be used. Multiple images may be cropped and downloaded in the same operation.
-- Watermarking assets on retrieval -- By automating the application of a watermark to specified images on retrieval from MediaBin, marketing professionals can ensure the inclusion of a company banner on images intended for broad distribution, or mark placeholders as "FPO" (For Placement Only) to prevent production errors. The same feature can be used to merge two images, in the appropriate format, into a single composite image.
"To stay on top of fast-moving markets while delivering a strong brand
presence, marketing teams need to make the best possible use of every
technology available to them," said
Customers using Interwoven's Digital Asset Management solution combined with Interwoven's Web Solutions gain even greater power and efficiencies across their organization. For example, a marketer creating a print collateral piece for a new product can pull logos and product images from the same centralized location as their counterpart creating a new online promotion within Interwoven TeamSite. This centralization and automation of image production alone saves hours of production time across multiple departments, while ensuring consistent product imagery and branding across all channels.
"Interwoven is committed to empowering our customers across the entire
online marketing cycle," said
Additional enhancements in MediaBin include:
-- Flash Video: FLV Preview support -- Flash video has become a standard format for deploying video across the Web today. Managing these files within MediaBin has been enhanced with this release. As FLV videos are uploaded into MediaBin, preview storyboards will be generated from these assets to provide a frame-by-frame preview.
-- Flash Formats: FLA and SWF -- Assets in these supporting Flash file formats now appear in MediaBin with icons to distinguish them from other asset types, further extending the ability for MediaBin to manage the favorite file types used by most Websites today.
-- Asset Expiration -- Digital assets with an expiration date assigned to them will now be moved automatically to a fixed, system-wide folder when this date has been reached, reducing errors while preserving a backup copy of expired assets.
-- DNG Asset Retrieval -- Digital Negative File (DNG) assets can be easily retrieved in their original format, archived, and converted to a neutral format for repurposing. DNG is a publicly available archival format created by Adobe for the raw files generated by digital cameras.
-- Additional Metadata Support -- MediaBin now supports the GeoTag metadata included in the EXIF format from certain image sources. This supports newer digital cameras which automatically tag images taken with GPS coordinates for returning to the exact location the photograph was taken.
-- Email URLs -- The MediaBin Web client now has the ability to email URLs pointing directly to MediaBin assets or folders.
-- Exchange Integration -- The MediaBin Web Client is now integrated with Microsoft Exchange/Outlook Address Books, making it simpler and more convenient to e-mail assets to individual or multiple recipients.
Interwoven MediaBin version 4.6.2 is now generally available.
About Interwoven
Interwoven, Inc. (NASDAQ: IWOV) is a global leader in content management
solutions. Interwoven's software and services enable organizations to maximize
online business performance and organize, find, and govern business content.
Interwoven solutions unlock the value of content by delivering the right
content to the right person in the right context at the right time. Nearly
4,400 of the world's leading companies, professional services firms, and
governments have chosen Interwoven, including adidas, Airbus, Amnesty
International USA, Avaya, BT, Cisco, Citi, Delta Air Lines, DLA Piper, FedEx,
SOURCE Interwoven, Inc.
