Garment Mantra Lifestyle Limited (GMLL) proposed its 11th store in Neyveli Lignite Power Plant Township in Tamil Nadu., the store aims at providing high-quality, aspirational fashion wear at affordable prices for the entire family with an enhanced shopping experience. Garment Mantra has proposed a new store in its retail arm Twenty Twenty Trading LLP Price Mantra in the township of Neyveli Lignite Power Plant, Tamil Nadu, this store will be operational in next 30 - 45 days. This township is an industrial town in the Cuddalore district in the Indian state of Tamil Nadu and has a population density of approximately 0.3 million and the proximity to the closest town is 100 kms. GGML will be benefited with a ready customer base which was previous facing issues with their essential and regular shopping. Each year around 1000-1250 engineers retire from their services within the power plant with a sizeable retirement benefit, they in general relocate to their hometown to spend their retired life, Price Mantra will offer a business cum income generating incentive by opting for a franchise with an minimal capital introduction. It will also assist these professionals to engage in activities which will generate income in annuity fashion through this franchise model which will also help Price Mantra expand its brand into multiple Cities.