Basel, Switzerland and Newport Beach, Calif. - August 14, 2009 - Day
Software (SIX:DAYN, OTCQX:DYIHY), a leading provider of global
content management and content infrastructure software, today
announced it has been positioned by Gartner, Inc. in the Visionaries
Quadrant in the 2009 Magic Quadrant for Web Content Management (WCM)
report.1 The evaluation is based on completeness of vision and
ability to execute.

Day's WCM Visionary status follows earlier recognition in 2009 for
Day's CQ5 WCM platform. Following CQ5's release in November, 2008,
CQ5 was named by Infoworld in January as the "Best Web CMS" in their
2009 Technology of the Year Awards. Day believes that Gartner's
inclusion of Day Software in the WCM Visionaries Quadrant is a
further testimony to the strength of its CQ5 platform, which has seen
record adoption by leading global enterprises in the nine months
since its release. More details on Day's customer growth in the first
half of 2009 can be found at http://www.day.com/1H09Earnings.

"At Day, we invested heavily in product development to enable our
customers to transform how they engage, interact, and service
customers through their online channel," said Erik Hansen, CEO of Day
Software. "CQ5 advanced a new paradigm for user experience and a
modern, standards-based architecture designed for rapid development
and low deployment costs. With CQ5, we have seen record interest in
Day amongst leading global enterprises, and we are pleased to be
recognized now by Gartner as a WCM Visionary."

Gartner describes Visionaries in its Magic Quadrant report:

"Visionaries are very forward-thinking and technically focused. For
example, their products may have unique multilingual capabilities or
be driving the inherent direction of the market through their
innovation and product development. To become Leaders, they need to
work on some of the core aspects of their offerings and increase
their Ability to Execute. They may need to build financial strength,
functional breadth, service and support, geographical coverage or
sales and distribution channels. Their evolution may hinge on the
acceptance of a new technology, or on the development of partnerships
that complement their strengths."

David Nuescheler, Day's CTO and architect of CQ5 commented, "This is
been an exciting year bringing to market what we believe is a
fundamentally new type of WCM platform for Web 2.0. Our dual focus on
user experience and architectural standards in CQ5 has enabled us to
meet a new generation of requirements from both Marketing and IT. We
are thrilled to be named a Visionary in the Gartner Magic Quadrant
for WCM. We look forward to continued advancements in our WCM
platform as we grow adoption of CQ5 throughout our expanding global
customer and partner community."

A full reprint of Gartner's 2009 WCM Magic Quadrant report is
available, compliments of Day, at http://www.day.com.

1 Magic Quadrant for Web Content Management, Gartner RAS Core
Research Note G00168694, Mick MacComascaigh, Toby Bell, Mark R.
Gilbert, 5 August 2009, R3148 08132010

About the Magic Quadrant

The Gartner Magic Quadrant is copyrighted date by Gartner, Inc., and
is reused with permission. The Magic Quadrant is a graphical
representation of a marketplace at and for a specific time period. It
depicts Gartner's analysis of how certain vendors measure against
criteria for that marketplace, as defined by Gartner. Gartner does
not endorse any vendor, product or service depicted in the Magic
Quadrant, and does not advise technology users to select only those
vendors placed in the "Leaders" quadrant. The Magic Quadrant is
intended solely as a research tool, and is not meant to be a specific
guide to action. Gartner disclaims all warranties, express or
implied, with respect to this research, including any warranties of
merchantability or fitness for a particular purpose.

About Day - www.day.com, @daysoftware

Day Software is the ECM pioneer that leading global enterprises rely
on for their Web 2.0 content application and content infrastructure
needs. Day's Content Repository Extreme (CRX) is the industry's
leading Java Content Repository (JCR) that provides unique
virtualization services to consolidate legacy repositories and unique
cloud computing services to lower IT operational costs. Day's
Communique CQ5 provides industry-leading Web Content Management,
Digital Asset Management, and Social Collaboration in a single,
unified suite and won the 2009 InfoWorld Technology of the Year Award
for "Best Web CMS".

Day is an international company with headquarters in Basel,
Switzerland and Newport Beach, California, traded since April 2000 on
the SIX Swiss Exchange, and "Over the Counter" (OTC) as American
Depositary Receipts (OTCQX:DYIHY). Day's customers are worldwide
leading global enterprises, including: Volkswagen, Daimler, Nissan,
Williams-Sonoma, Chanel, Allianz, Vodaphone, LaPoste, Time, Inc.,
University of Phoenix, and InterContinental Hotels.


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