Coca Cola Europacific Partners : Iconic red crates in the Netherlands now made from 97% recycled plastic

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Iconic red crates in the Netherlands now made from 97% recycled plastic

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10/06/2024

Coca-Cola Europacific Partners Netherlands has announced that that its iconic red crates will now be made with 97% recycled plastic. 1

This innovative move is a collaboration between CCEP, local recycler Healix, and crate producer Schoeller Allibert, using 85% old red crates and 15% recycled tulip nets, which are usually difficult to recycle.

Circular crates and refillable glass bottles

The red crates are specifically designed for the company's returnable glass bottles, which in turn are designed to be reused at least 25 times. The glass bottles are cleaned and refilled in the Coca-Cola factory in Dongen, Brabant, before returning to the Dutch wholesale and hospitality. This goes for all the company's brands in returnable glass, amongst which Fanta, Sprite and Fuze Tea.

Reducing virgin plastic

The introduction of these recycled crates is expected to have a significant impact on the Dutch market. This year alone, 150,000 recycled crates will be introduced, with the goal of gradually replacing the entire fleet of crates in the country as the current crates naturally reach the end of their useful lives.

The move aligns with CCEP's ongoing efforts to reduce its use of virgin plastic. In the Netherlands, the company already uses recycled plastic for its plastic bottles, transport packaging,2and has introduced the Keelclip as a cardboard alternative to plastic shrinks.

1. EuCertPlast certificate of compliance, SachverständigenbüroWidmayer Widmayer GmbH + EuCertPlastic certificate Healix 04/12/2023
2. D&D Test centre Material release 400926, 05-04-2024, Schoeller Allibert

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