After several weeks of horizontal fluctuations within the mid-term range USD 23.5/29, the stock is coming back close to the lower limit of the range.
Moving averages are flat and technical indicators illustrate the oversold situation. The USD 23.5 area could cause a positive reaction for the coming trading sessions and allow a technical rebound towards the USD 28.3 resistance and the trendline.
The trading strategy can benefit from the proximity of the strong support currently tested in order to buy Caleres with a good timing. The potential gain is around 10%. Investors might place a stop loss order at USD 24.8 in order to avoid important losses.
Caleres, Inc. is a global footwear company. The Company operates retail shoe stores and e-commerce websites, and designs, develops, sources, manufactures and distributes footwear for people of all ages. The Company operates through two segments: Famous Footwear and Brand Portfolio. The Famous Footwear segment consists of its Famous Footwear retail stores, famousfootwear.com and famousfootwear.ca. The Famous Footwear segment operates over 860 stores selling primarily branded footwear for the entire family. The Brand Portfolio segment includes its wholesale operations that designs, develops, sources, manufactures, markets and distributes branded, licensed and private-label footwear primarily to online retailers, national chains, department stores, independent retailers and mass merchandisers, as well as Company-owned Famous Footwear, Sam Edelman, Naturalizer and Allen Edmonds stores and e-commerce businesses, including naturalizer.com, naturalizer.ca, naturalizer.co.uk and others.
CALERES, INC. 
