BikeExchange : 2021 AGM presentation and Chairman's address

For personal use only

BIKEEXCHANGE (ASX: BEX)

24th November, 2021

Melbourne, Australia - BikeExchange Limited (ASX: BEX) ('BikeExchange'), a leading global operator of online cycling marketplaces enabling brands, retailers and distributors to connect via single destination marketplaces, attaches the following documents to be presented as its 2021 Annual General Meeting being held today at 1pm (AEDT):

• Chairman's Address
• CEO's presentation

AUTHORISED BY BikeExchange Ltd Board of Directors.

MEDIA ENQUIRIES:

Amy Piek / Lucy Wigney

Cannings Strategic Communications

Mobile: [phone]

INVESTOR RELATIONS:[e-mail]

ABOUT BIKEEXCHANGE

BikeExchange Limited (ASX: BEX) is a leading operator of global online cycling focussed marketplaces that enable a dedicated and growing global audience of consumers to connect and transact with thousands of retailers and brands. The Company was founded in Melbourne in 2007 by Sam Salter and Jason Wyatt, with the aim of bringing together the fragmented global cycling industry to trade and scale. Today, it hosts over 1500 brands, 1650+ retailers and 900,000+ products globally, with an annual audience of 28 million consumers.

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For personal use only

Chairman's Address

On behalf of the directors, it is my honour to deliver the inaugural Chairman's Address for BikeExchange Limited (ASX Code BEX).

The 2021 Financial Year was transformational for BEX as we successfully completed a listing on the Australian Stock Exchange (ASX) in February 2021 and initiated the early stages of a signifcant growth strategy. $20m of growth capital was raised through the ASX listing which positions BEX well to capitalise on the growth opportunity in the global cycling industry. I would like to thank the many people who contributed to the ASX listing and importantly our shareholders for the faith you have placed in the BEX team.

BikeExchange has focused on investing in and expanding the Global Executive Team who has never been better positioned to deliver on the signifcant growth opportunity ahead. The Board and Executive team are increasingly confdent that BikeExchange's growth trajectory is favourable as it further penetrates the online bicycle and accessories market, broadens its reach into new geographic areas and capitalise on new revenue opportunities.

I would like to thank Mark and all the valued staf of BikeExchange globally for their eforts over the last 12 months, particularly for embracing and leading the transformational growth strategy we are embarking on. From the Board's perspective the business has never been better positioned with an expanded Global Executive Team, a clear and focused growth strategy and $16 million of growth capital to deploy at 30 June 2021 in the high growth global cycling industry.

The Board of Directors once again thank Shareholders for their support and will provide updates as BEX looks to deliver on the signifcant global growth opportunity ahead.

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For personal use only

BIKEEXCHANGE (ASX: BEX)

AGM - CEO ADDRESS

24th November 2021

Disclaimer

For personal use only

IMPORTANT NOTICE

The material in this presentation has been prepared by BikeExchange Limited (ASX: BEX) ABN 24 625 305 240 ("BikeExchange or the Company") and is general background information about BikeExchange's activities current as at the date of this presentation. The information is given in summary form and does not purport to be complete in every aspect. In particular you are cautioned not to place undue reliance on any forward looking statements regarding our belief, intent or expectations with respect to BikeExchange's businesses, market conditions and/or results of operations, as although due care has been used in the preparation of such statements, actual results may vary in a material manner. Information in this presentation, including forecast financial information, should not be considered advice or a recommendation to investors or potential investors in relation to holding, purchasing or selling securities in the Company. Before acting on any information you should consider the appropriateness of the information having regard to these matters, any relevant offer document and in particular, you should seek independent financial advice.

Forward-looking statements

This presentation may contain forward-looking statements which are statements that may be identified by words such as "may", "will", "would", "could", "expects", "intends", "anticipates", and other similar words that involve risks and uncertainties. These statements are based on an assessment of present economic and operating conditions and on a number of best estimate assumptions regarding future events and actions that, at the date of this document, are expected to take place. No person who has made any forward-looking statements in this document has any intention to update or revise forward-looking statements, or to publish prospective financial information in the future, regardless of whether new information, future events or any other factors affect the information contained in this document, other than to the extent required by law. Such forward-looking statements are not guarantees of future performance and involve known and unknown risks, uncertainties, assumptions and other important factors, many of which are beyond the control of the Company.

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BikeExchange overview

only	WORLD'S LEADING BICYCLE MARKETPLACE
use	● BikeExchange is one of the world's largest online cycling
	marketplaces.
●	Operations across 8 countries in 4 hubs - ANZ, North America, Europe
personal		(Germany, Belgium and Netherlands), Latin America (Colombia) with
	over 80 employees.
	● Enabling our network of brands, retailers and distributors to connect
		via single destination marketplaces.
	● Successful Listing on the ASX in February 2021 while achieving strong
		trading results and growth for the year.
For	● Strategic shift to focus on an ecommerce first strategy. Transactions
	volume reflected in the category revenue contributions in the year.

28Million 1,500+

GLOBAL TRAFFIC		BRANDS ON PLATFORM

GLOBAL OPERATIONS

1,650+ 1.6Billion

ACTIVE RETAIL ACCOUNTS		SALES LEADS VALUE

All countries are 100% owned except for BikeExchange Colombia (50% Joint Venture). Head Office is in Melbourne, Australia.

All metrics above are for FY21 vs pcp (except active accounts which is 30 September 2021 vs 30 June 2021) and include BikeExchange Colombia.

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