Berentzen Gruppe AG announced the appointment of Scott Campbell as President of Berentzen USA. Mr. Campbell has more than two decades of industry experience and has been recognized for his achievements in sales management and advanced data analytics. Mr. Campbell previously served on the U.S. executive team of Whyte & Mackay.

Mr. Campbell will oversee the existing Berentzen liqueur brands in the U.S. as well as launching multiple innovation brands in 2014. He will report to Torsten Timm, Managing Director of Berentzen AG's international division. Mr. Campbell plans to expand Berentzen's presence in the States.