Allot Communications Ltd. announced that it has received orders from four existing tier 1 mobile operator customers for Allot Smart Data Source. In order to remain competitive, service providers are evolving to become more data and analytics driven. High volume usage, diverse number of applications and encryption are making it more difficult than ever for operators to quickly access relevant actionable data from their networks.

To tackle these challenges, the tier 1 mobile operators sought an analytics solution that would allow them to quickly plan their customer acquisition and growth strategies without having to roll out a long project with complex integrations. Deployed in conjunction with other Allot solutions, including Allot SmartEngage Onboarding, a customer engagement solution, and WebSafe Personal, a Security-as-a-Service (SECaaS) offering, the Allot Smart Data Source provides the analytics to better identify and engage consumers most likely to benefit from value-added services such as security service. The Allot Smart Data Source solution was deployed to capture a rich variety of contextual application, user, endpoint and video usage statistics from networks.

These usage statistics are then exported to BI applications and other operator systems where they are analyzed and used to personalize service offerings for millions of mobile users, matched to the individual needs, preferences and lifecycle journey.