Sproutly Canada, Inc. announced the hiring of Melise Panetta to the senior leadership team as Vice President of Sales and Marketing to focus on the Company’s branding, marketing and sales objectives of becoming a leading cannabis formulations company focused on beverages. Melise Panetta most recently led the sales strategy as Director of Sales for SC Johnson. Prior to her role as Director of Sales, Melise was Head of Marketing with responsibilities including realigning their investment strategy behind brands, establishing their strategic net revenue framework, and delivering strong market share gains. Previous to SC Johnson, Melise held roles of increasing responsibility at PEPSICO, Inc. for 8 years, and most recently as Senior Marketing Manager, Corporate Initiatives.