Sarine Technologies Ltd. announced that Mr. James (Jim) N. Fernandez has agreed to join its newly created Advisory Board. Mr. Fernandez retired as Executive Vice President and Chief Operating Officer (COO) of Tiffany & Co., the internationally renowned jeweler, in 2014. In that role, he had overall responsibility for finance, information technology, distribution, manufacturing, and Tiffany's diamond and gemstone division. He also served on the board of The Tiffany & Co. Foundation. Mr. Fernandez joined Tiffany in 1983 as manager of accounting and assumed responsibility for financial planning in 1986. He became Vice President of Planning in 1988, and was promoted to the position of Senior Vice President of Finance and Chief Financial Officer (CFO) in 1989. Mr. Fernandez was promoted to Executive Vice President CFO in January of 1998, at which time several operating divisions were added to his overall responsibilities. After serving as the company's CFO for 22 years, Mr. Fernandez was promoted to Executive Vice President and COO in June 2011.