Muscle Maker Inc. opened its first Healthy Joe’s (HjO) restaurant in the Tribeca neighborhood of New York City. Healthy Joe’s is a fast casual restaurant offering up delicious handcrafted dishes that are run through a 500 degree conveyor oven, toasting the meals to perfection. Menu categories include hot topped salads, toasted bowls, oven toasted subs and Joe’s Faves – a lineup of signature menu items that include: a grass fed sirloin steak and grilled halloumi cheese toast, the Impossibly Sloppy made with Impossible™ plant based protein and avocado toast made with Joe’s handcrafted Avocado Smash, queso fresco and pepitas. Guests can select their premium proteins for all salads and bowls. Proteins include all natural, antibiotic free chicken, grass fed steak sirloin, Norwegian wild caught salmon and Impossible plant based protein. The new brand is sourcing its fresh baked French rolls and eight grain bread from Orwashers, a renowned bakery that has been serving fresh artisan breads to the New York City area since 1916. The breads are delivered fresh daily and guests have the option of white or multigrain whole wheat when ordering an oven toasted sub. Guests can also choose a healthier for side or a clean label cookie or brownie from OvenArts, a Kosher certified bakery located in Hoboken, NJ. Healthy Joe’s beverage selection includes fresh brewed iced teas in a variety of flavors, hand squeezed lemonades made with natural sweeteners and a coffee selection including Nitro cold brew, all available at the HjO tea bar.