As a 25-year veteran of the outdoor, sporting goods and fashion industries, DJM is known for customer-focused drive, innovation, positive leadership style and consistent growth. DJM has designed sales strategies for
As part of DJM's role to lead global sales efforts, they will be tasked with scaling RYU's wholesale business through the company's Three Phase Plan: digital, premium brand partners and volume retail partnerships… with digital leading the way. This important part of their overall sales strategy for 2022 and beyond will play off the company's strengths of digital, brand and product.
By partnering with best-in-class retailers that share RYU's core values, DJM will help RYU expand its brand presence and gain access to new audiences, building loyalty among consumers who align with the company's "Movement Matters" mantra. Their "category killer product" strategy with long cycle franchise pieces and high cadence seasonal updates will appeal to the partners they're targeting, and RYU will benefit from in-store activations, concierge services and more.
This combination of e-commerce and brick-and-mortar retail has proven highly effective. According to
"DJM is well-known and well-respected in the active apparel industry, so we are thrilled to have them lead our sales strategy," says
DJM will report to the COO and lead a dedicated sales team.
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1 | https://www.morningbrew.com/retail/stories/2021/12/22/the-most-overlooked-retail-trends-of-2021 |
Forward Looking Statements Disclaimer
Neither the
This news release contains forward-looking information that involves various risks and uncertainties regarding future events. Such forward-looking information can include without limitation statements based on current expectations involving a number of risks and uncertainties and are not guarantees of future performance of RYU. There are numerous risks and uncertainties that could cause actual results and RYU's plans and objectives to differ materially from those expressed in the forward-looking information, including: (i) adverse market conditions resulting in the inability of RYU to raise necessary financing required to enter and make payments under the proposed definitive agreements; (ii) the inability of RYU to obtain any necessary approvals in respect of the proposed agreements, including approvals necessary for the issuance of the RSU's; and (iii) inability to restructure and transform its business as required. Actual results and future events could differ materially from those anticipated in such information. These and all subsequent written and oral forward-looking statements are based on estimates and opinions of management on the dates they are made and are expressly qualified in their entirety by this notice. Except as required by law, RYU does not intend to update these forward-looking statements.
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