Q2 Holdings, Inc. announced that Massachusetts-based Avidia Bank has selected Second Quarter to modernize and enhance its digital banking experience for its customers. The bank will also leverage Personetics? AI-powered personalized engagement platform through Second Quarter Innovation Studio to maximize the impact of the data-driven insights and empower its customers to achieve their financial goals.

Founded in 1869, Avidia Bank is a $2.6 billion mutual community bank with a mission to provide its communities with strong and efficient financial solutions and exceptional customer service. Previously, the bank was limited in its capabilities and hindered by system complexities, so it sought Second Quarter to revamp its digital banking experience and improve and simplify its internal and external processes. In addition to the Second Quarter Digital Banking Platform, Avidia Bank selected several other Second Quarter solutions, including Second Quarter Innovation Studio and Second Quarter Marketplace, to deliver faster innovation and differentiated experiences.

Second Quarter Innovation Studio will enable Avidia Bank to partner with fintechs to provide its customers with pre-built integrations to enhance the digital banking experience. Avidia will also leverage Personetics' AI-powered personalization engine to deliver hyper-relevant, real-time insights, advice and savings journeys, empowering customers to manage finances with confidence, make informed decisions and achieve their financial goals. This integration with Personetics includes pre-built widgets, ensuring a brand-aligned experience while maximizing the impact of the data-driven insights.