Parsley Box Group plc has appointed Simon Russell as managing director, responsible for customer service, product development and the day-to-day running of the UK business. The appointment will enable chief executive Kevin Dorren to increase his focus on developing the Group's business and in particular strategic growth opportunities. Simon, formerly at the John Lewis Partnership in various leadership roles for over 20 years where he was responsible for the 'shop of the future' vision from both a customer experience point of view and a business operating model, brings a wealth of omnichannel retail experience to the new position at the company.