O'KEY GROUP SA appointed Alla Sinko manages purchasing of the products with long shelf life, drinks and alcohol. As a commercial director with expanded responsibilities, she is also responsible for control of the commercial margin of the company, development of private labels and other areas and Oxana Shuliko manages the purchasing of short shelf life products and "Fresh" products. She is also in charge of the own production of the Group: bakery and culinary and Maxim Platonov appointed as commercial director of non-food division is in charge of the assortment of non-food products, including products for kids and shoes & clothes for adults. Alla Sinko joined the Group from Kesko FoodRus where she has worked for four years as commercial director. She started working at O'KEY in 2005 as a category manager and was later promoted to head of purchasing for North-West region. In 2010, she was appointed as operations director for supermarkets. Oxana Shuliko joined O'KEY from Lenta where she worked as director for products with short shelf life for six years. Prior to joining Lenta, she worked at X5 Retail Group. She started her career at O'KEY in 2001, at the founding of the company and served as a category manager, launched sales of culinary products before being promoted to head of products with short shelf life and fresh products. Maxim Platonov joined O'KEY from Intertorg where he was responsible for hypermarkets operating under the SPAR brand. In 2001 - 2010 he worked at O'KEY as head of assortment in the purchasing department in Saint-Petersburg, assortment director and director for purchasing of non-food products.