Conclusive specializes in developing analytic and trigger-based rules that can automate data-driven marketing communications for clients across many verticals, especially those related to the automotive and financial services arenas. By adopting MicroStrategy's business intelligence software, Conclusive will now offer a broader solution to its customers with seamless reporting functionality. Conclusive customers will have the ability to access pre-defined MicroStrategy reports that help them gain greater visibility into large volumes of their sales and marketing data, and position them to make more informed decisions about future marketing strategies and execution.
"Our customers look for us to provide leadership on how they should view
and act on their data. They typically have vast and disparate sources of
customer, prospect, and marketing campaigns. We help them visualize and
understand data in an integrated manner," said
"We are delighted that Conclusive has selected MicroStrategy as its
primary BI and reporting partner," said
About Conclusive Marketing
Established in 2000, Conclusive Marketing provides integrated data
management, data intelligence and data delivery solutions to sales and
marketing departments in large highly distributed organizations. Conclusive
products highlight trigger and analytic based marketing automation that can
help mid-cap and larger organizations manage the increasing need for
scaleable, customized and intelligent communications delivered at varying pace
for each of their clients' customers. Conclusive has been highly successful
completing parts and service marketing systems for the automotive industry and
event driven marketing systems for the financial services industry.
Conclusive technology is particularly effective for today's emerging event
marketing paradigms. Conclusive's principal offices are in
About MicroStrategy
Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics, and superior data and user scalability. More information about MicroStrategy (Nasdaq: MSTR) is available at www.microstrategy.com.
MicroStrategy and MicroStrategy Business Intelligence Platform are
trademarks or registered trademarks of MicroStrategy Incorporated in
Contacts: Wende Cover Jay Buford MicroStrategy Conclusive Marketing 703-770-1646 615-261-7621 wcover@microstrategy.com jay.buford@conclusivemarketing.com
SOURCE MicroStrategy Incorporated