Marketo Executives Recognized as Thought Leaders in Revenue Performance Management

San Mateo, CA., December 15, 2010 – Marketo, the global leader in Revenue Performance Management solutions that significantly increase customers’ marketing and sales success, today announced that President and CEO Phil Fernandez and Director of Marketing Maria Pergolino have both been included on the Sales Lead Management Association’s (SLMA) list of “50 Most Influential People in Sales Lead Management. ” The SLMA list is a testament to the new way companies are uniting sales and marketing to improve revenue performance.

Over 5,800 votes were cast for 99 nominees and both Phil Fernandez and Maria Pergolino were included in the top 25 for number of votes received.  Marketo is one of only five companies with two executives included. Several Marketo partners also made the final list of 50.

Recognized as industry thought leaders, Marketo’s Fernandez and Pergolino have both made significant contributions to the sales lead management and marketing automation industry.  As a second year winner, Marketo’s CEO and author of the Revenue Performance blog Fernandez has propelled the company past 750 customers in just three and a half years, establishing Marketo as the new leader in its category. His leadership in the Revenue Performance Management space has also won Marketo the titles of “Fastest Growing Cloud Provider” at the 2010 UP Awards, and “Best Sales & Marketing 2.0 Solution” by the Sales and Marketing 2.0 Conference.

Deemed by Telesmart Communication’s Josiane Feignon as “one of the most creative and spirited marketing bloggers,” Maria Pergolino leads Marketo’s inbound marketing, campaign optimization and demand generation strategies. She is a co-author of the most successful social media, lead nurturing, and lead scoring books created specifically for B2B Marketers, entitled The Definitive Guides to B2B Marketing. Maria also provides frequent contributions to the MarketingProfs blog and is an author of Marketo’s popular blog, Modern B2B Marketing, which has over 10,000 followers.

“On behalf of Maria and all of our Marketo colleagues, I am honored that we have been recognized for leading in the area of sales lead management,” said Phil Fernandez, president and CEO of Marketo. “By providing the proven tools, thought leadership, and best practices to change how marketing and sales work – and work together – Marketo empowers companies of all sizes and types to create high performance revenue growth engines that drive their success.”

“Marketo’s Phil Fernandez and Maria Pergolino are among the 50 men and women who are creators of wealth and the voters have recognized their contributions in this increasingly important field of managing sales leads,” said James Obermayer, CEO and executive director of the Sales Lead Management Association.

About Marketo

Marketo is the global leader in Revenue Performance Management. Marketo’s powerful yet easy-to-use marketing automation solutions transform how marketing and sales teams of all sizes work — and work together — to drive dramatically increased revenue performance and fuel business growth. The company’s proven technology, comprehensive services, and expert guidance – in areas ranging from demand generation to lead nurturing – are helping corporations around the world to turn marketing from a cost center to a business-building revenue driver.

Marketo was awarded the 2010 CODiE award for “Best Marketing Solution,” the “Best Sales and Marketing 2.0 Solution” from SellingPower and the “Best Marketing Automation Application” by Salesforce customers on the AppExchange. For more information, visit www.marketo.com, or subscribe to Marketo’s award-winning blogs at blog.marketo.com.

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