Iconic Labs Plc announced the appointment of Katharine Lewis a non-executive director. Katharine Lewis has more than 20 years' experience in senior roles in the media and technology industries, across the UK, US and Asia. After starting as a journalist, Katharine was hired into a management role at Bloomberg in New York. Following considerable success there, Katharine worked at several digital media start-ups, including eBay.  Katharine then joined Fremantle. At Freemantle, Katharine worked initially as Deputy Head of Fremantle Media Ventures, and ultimately became Senior Vice President Strategy and Operations for Fremantle Digital and Branded Entertainment worldwide. In 2016 Katharine left Fremantle to create FutureSmartMedia, a media consulting business which advises some of the content distributors, publishers and producers. Katharine has an MBA from INSEAD business school, sits on several boards, and supports the young people's charity The British Youth Council.