Greenfield Farms Food, Inc. has entered into an agreement with Hershey's Creamery, Inc. to sell Hershey's ice cream within its stores. Carmela's will be offering Hershey products including Hershey toppings under the Carmela's Treats category. Carmela's Treats will include a prototype walk-up window on the company's restaurants for customers desiring ice cream treats during certain hours of the day.

Carmela's expects to roll-out the added concept this week and anticipates this dessert co-branding to contribute to top line sales increases within the restaurants. This agreement allows Carmela's to utilize the Hershey equipment, marketing, advertising and promotional materials they develop for Carmela's Pizzerias and Sports Grille.