Gaming Innovation Group Inc. completed its deal with an established land-based and digital casino operator in Switzerland for the provision of its award-winning player account management platform (PAM), following a Head of Terms agreement announced on 10 January, 2023. The deal carries extra significance as confirmation of GiG's first entry into the burgeoning Swiss igaming marketplace. GiG's arrival extends its growing footprint within Europe, as part of a wider commitment to localised specialisation in complex regulated markets, worldwide.

GiG's innovative and proprietary Platform is well positioned to complement the rapid growth aspirations of operators in Switzerland, with the local market anticipated to increase almost EUR100 million this year, to over EUR440 million GGR by 2024, according to information supplied by H2 Gambling Data. The full agreement has been signed for an initial period of five years with the opportunity to be further renewed, and is projected to go-live in first quarter of 2024.