DXN Holdings Bhd. announced appointment of Mr Prajith Pavithran as Chief Executive Officer. Date of change is 01 June 2024.

Age is 45. Qualifications: Degree in Commerce from Utkal University, India (1999). Diploma in Management, School of Communication and Management Studies from Cochin, India (2001).

Working experience and occupation: Prajith Pavithran is the Groups Chief Marketing Officer with 22 years of experience in sales and marketing. He began his working career in 2001 with DXN as Sales and Training Executive responsible for coordinating sales and training activities in North India. In 2003, he was promoted to Head of Sales and Training and following that, to Manager of International Business in 2004 responsible for coordinating marketing and operational matters in South Asia.

Between 2005 and 2009, he was Manager of the International Business Department and subsequently, Country Manager where he oversaw the operations of DIPL Philippines Branch. In 2009, he was designated as Country Manager of DXN Mexico to oversee the Mexican operations. He was then promoted to Regional Manager of Latin America in 2010 to lead the Latin American market and ensure the continuous growth and stability of the Groups presence in that region.

In 2012, he was promoted to Regional Manager of North and South America at Daxen USA until 2016 and later became the Regional President (U.S. and Latin America). He assumed his current position as Chief Marketing Officer in May 2022.