Research and Markets (http://www.researchandmarkets.com/research/qcvn2z/secondscreen) has announced the addition of the "Second-Screen Usage Patterns" report to their offering.

Once championed as the disruptor that would change video viewing from a lean back experience to a lean forward experience, the concept of the interactive second screen has not quite altered the viewer experience as originally thought.

Second-Screen Usage Patterns examines usage and adoption trends of second-screen platforms and usage while viewing primary video content, with particular emphasis on mobile devices (smartphones and tablets). The research analyzes adoption of second-screen platforms and identifies video viewing habits by second-screen users vs. second-screen non-users. It also examines the potential effects that mobile data usage could have on second-screen experiences.

Key Topics Covered:

1. About the Research

2. Previous Research

3. Key Findings

4. Industry Insight

6. Recommendations

7. Adoption of 2nd Screen Platforms

8. Adoption Trends for Smartphone Features from Service Providers

9. 2nd Screen Habits:

10. Mobile Video Viewers & 2nd Screen

11. Appendix: Video Viewer Segments

For more information visit http://www.researchandmarkets.com/research/qcvn2z/secondscreen