Research and Markets (http://www.researchandmarkets.com/research/gtsbbv/global_writing) has announced the addition of the "Global Writing and Marking Instruments Market 2015-2019" report to their offering.
The market report predicts the writing and marking instruments market to grow at a CAGR of around 5% during the forecast period.
The rising use of luxury writing instruments as a status symbol is the key driver for the growth of this market. During 2014, the market for luxury writing instruments grew by around 6% in South Korea. This growth was largely due to the growing interest in traditional writing instruments such as the luxury fountain pens.
The adoption of personalized pens as a gifting option is also anticipated to drive the market growth during the forecast
APAC accounted for 34% of the market share during 2014 and is predicted to retain its leadership until the end of 2019 with a growth rate of 7%. The increased emphasis on education and the growing demand for quality writing instruments are the key propellers of the market growth in this region. The report anticipates the Philippines to witness the fastest growth during the forecast period due to the recent changes in the country's education system.
Key Topics Covered:
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
PART 05: Market landscape
PART 06: Market segmentation by product type
PART 07: Market segmentation by distribution channel
PART 08: Geographical segmentation
PART 09: Key leading countries
PART 10: Market drivers
PART 11: Impact of drivers
PART 12: Market challenges
PART 13: Impact of drivers and challenges
PART 14: Market trends
PART 15: Vendor landscape
PART 16: Key vendor analysis
Companies Mentioned:
- Crayola
- Faber-Castell
- Camlin
- Mitsubishi Pencil
- Pilot Corporation
- Societe BIC
- A.T. Cross
- Hindustan Pencils
- Hoshan Pan Gulf
- Koh-i-noor
- Hardtmuth AS
- MontBlanc
- Newell Rubbermaid
- Pelikan
- STABILO International
- Shanghai M&G Stationary
-
Staedtler
For more information visit http://www.researchandmarkets.com/research/gtsbbv/global_writing
View source version on businesswire.com: http://www.businesswire.com/news/home/20160111005736/en/