Cellfire, Inc., the largest provider of digital coupons, today released five ways to save more money on groceries - from planning meals ahead to using the food that you buy. Forty percent of the food in the U.S. goes uneaten according to a study by the Natural Resources Defense Council. This translates to an estimated average of $1350 to $2275 of losses per year, for the average family of four.

"With advance planning, families can save money on groceries every single week," said Robert Drescher, CEO of Cellfire, Inc. "Downloading coupons from Cellfire is only one way to help take a bite out of the grocery bill. Here are our best tips to save money on groceries in 2014."

1) Plan meals and snacks ahead - By planning meals ahead, you can purchase only the items you need, saving money and giving you time to take advantage of sales and coupons. There are many meal planner mobile phone applications and online options that can help, or you can just use a calendar and make lists the old fashioned way.

2) Shop in season produce - In season fruits and vegetables are plentiful and close to stores, making them much less expensive than other times of the year. This is why you find deals on asparagus in the spring and berries in the summer.

3) Take advantage of digital coupons - Digital coupon clipping eliminates the physical cutting of coupons and lets you "clip" the coupons in a mobile application or website. Cellfire grocery store digital coupons alone offer families more than $200 a month in potential coupon savings.

4) Use what you buy - Every time you throw away rotten food, you throw money away. Make sure to check expiration dates when you buy food and get the latest date possible so you have longer to use the food. Freeze what you can before it loses it's freshness. Meat can last in the freezer for months. Fresh fruits can be frozen for smoothies later on. Be creative with leftovers.

5) Buy in bulk but only when it makes sense - Buying in bulk can help your budget or harm it. Buying non-perishable staples like toilet paper or plastic bags can help you save money as long as you have a good place to store these items. Buying perishable items in bulk that go unused, wastes food and your grocery budget.

About Cellfire

Cellfire is the largest provider of digital coupons in the world, delivering millions of coupons each week. It has the largest footprint of any digital coupon provider, reaching more than 17,500 stores nationwide, and was recently selected by Consumer Reports as the best instant savings application. Consumers can instantly save money by linking offers directly to their store loyalty cards through any web enabled device. For more information, visit info.cellfire.com.

Cellfire, Inc.
Ann Lacy, 650-968-2433
press@cellfire.com