Knicks Encourage Fans to "Vote Knicks" for 2012
NBA All-Star Game
Knicks Launch Interactive All-Star Voting Campaign
Featuring Carmelo Anthony, Tyson Chandler and Amar'e
Stoudemire
New York, NY (January 9, 2012) - The New York
Knickerbockers have introduced a new All-Star campaign
featuring players Carmelo Anthony, Tyson Chandler and
Amar'e Stoudemire, and including the return of the
interactive fan voting site - . Throughout the All-Star
voting period the Knicks will release a variety of
exclusive new content on the site, including a new Knicks
song and an original video mash-up produced by famed music
video producer and remixer, DJ Steve Porter. is designed to
make the campaign hands-on and allow fans to not only vote
for their favorite Knick, but also encourage fellow fans to
get involved in the action by submitting videos and
participating in exciting contests to win a variety of
Knicks prizes. Last season Knicks fans rallied behind
Stoudemire to make him the first Knick voted as an All-Star
starter since 1997.
will also offer fans the opportunity to get involved with
the campaign by uploading personalized videos with their
campaign pitches to encourage other fans to vote Anthony,
Chandler and Stoudemire to All-Star 2012. Step-by-step
instructions, along with a list of questions to answer in
the video submissions, can be found on the site along with
some of the top prizes for the best video submissions.
Deadline for the fan video submissions is Jan. 15 with
winners being featured in a new DJ Steve Porter mash-up
video that will be unveiled online, in-arena and on MSG
Network the week of Jan. 16. The site also includes
information on how to vote online, vote via text messaging
and instructions on how to upload voting information to
social networking sites.
All-Star voting ends at midnight on Jan. 31. For additional
information please visit .
The NBA's New York Knickerbockers basketball team, in
its 66th year of operation is part of The Madison Square
Garden Company, a fully-integrated sports, entertainment
and media business. The company is comprised of three
business segments: MSG Sports, MSG Media and MSG
Entertainment, which are strategically aligned to work
together to drive the company's overall business, which
is built on a foundation of iconic venues and compelling
content that the company creates, produces, presents and/or
distributes through its programming networks and other
media assets. MSG Sports consists of owning and operating
sports franchises, including the New York Knicks (NBA), the
New York Rangers (NHL), the New York Liberty (WNBA), and
the Connecticut Whale (AHL). MSG Sports also features other
sports properties, including the presentation of a wide
variety of live sporting events including professional
boxing, college basketball, track and field and tennis, as
well as MSG Action Sports, an action sports and lifestyle
division. MSG Media is a leader in production and content
development for multiple distribution platforms, including
content originating from The Madison Square Garden
Company's venues. MSG Media consists of the MSG
Networks (MSG, MSG Plus, MSG HD and MSG Plus HD) regional
sports networks and the Fuse Networks (Fuse and Fuse HD), a
national television network dedicated to music. MSG
Entertainment is one of the country's leaders in live
entertainment. MSG Entertainment creates, produces and/or
presents a variety of live productions, including the Radio
City Christmas Spectacular featuring the Radio City
Rockettes. MSG Entertainment also presents or hosts other
live entertainment events such as concerts, family shows
and special events in The Madison Square Garden
Company's diverse collection of venues. These venues
include: Madison Square Garden, Radio City Music Hall, the
Theater at Madison Square Garden, the Beacon Theatre, the
Chicago Theatre and the Wang Theatre. More information is
available at .
Contacts:
New York Knicks Public Relations
212-465-6471
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