Jellyvision, who knows a thing or two about helping companies turn scary, boring, and complicated topics into useful content that employees actually use (Exhibit A: ALEX®, the SaaS-based employee communication platform), today introduced ALEX: Financial Wellness.

With most Americans woefully unprepared for retirement, the need for ALEX: Financial Wellness—an interactive, online tool that helps employees better understand their financial situations and guides them to the resources and actions that will be most helpful—is clear.

“For many people, talking about your financial situation simply feels icky,” said Jellyvision CEO Amanda Lannert. “There can be lot of shame and fear and uneasiness with having a conversation about how you use your money—especially when you’re having it with your employer. We built ALEX: Financial Wellness to take the ickiness out the equation. ALEX is private, helpful and will never, ever judge you.”

Built with the same interactive ALEX technology that provides more than seven million employees with personalized benefits education and decision support, ALEX: Financial Wellness applies on-task humor with the principals of behavioral economics to give employees practical, personalized and confidential guidance that happens to be fun and engaging.

  • Unlike group presentations or one-on-one meetings with financial advisors, ALEX: Financial Wellness provides 24/7 guidance in a private setting that lets employees ask questions and share information they might be embarrassed to ask and share around other people.
  • Unlike videos, websites or printed materials, ALEX: Financial Wellness interacts with every employee one-on-one, providing empathetic and personalized guidance based on his or her unique financial situation.
  • Unlike all of the above, ALEX: Financial Wellness makes confusing and intimidating financial topics surprisingly easy to understand and engaging by making use of Jellyvision’s deep understanding of behavioral economics and trademark humor. Additionally ALEX: Financial Wellness helps employees find and use other tools provided by their employers.

“The days of pensions may be long gone, but the best employers still want what’s best for their employees, and this extends to their financial wellness,” said Jellyvision CEO Amanda Lannert. “Financial education—boring and complicated but incredibly important—is right up our alley. And while I’m biased, they just smashed this one out of the park. The new ALEX: Financial Wellness is every bit as powerful as ALEX: Choosing Your Plan.”

In a recent study conducted with Harris Poll, Jellyvision found that employees have a real thirst for financial advice and information from their employers, but that a sizable percentage of them are embarrassed by their lack of knowledge in this area. This can make for tricky terrain for employers, so Jellyvision has also introduced a new eBook in conjunction with ALEX: Financial Wellness, called The Ultimate Financial Wellness Communication Playbook.

“Beyond our track record taking boring and complicated subjects and making them engaging and simple, there were two key takeaways in the study that show the urgent need for ALEX: Financial Wellness,” added Lannert. “First, employees don’t want to get this kind of information from their employers. Whether that’s a lack of trust in the employer’s expertise or that ick factor, they’d much rather go through a third-party. Second, they want the education when and where it’s most convenient, meaning that it has to be online, not over coffee and bagels in the conference room.”

Demos for ALEX: Financial Wellness are available here. The Ultimate Financial Wellness Communication Playbook is available here.

About Jellyvision

Jellyvision is an award-winning technology company whose interactive software talks people through important, complex and potentially snooze-inducing life decisions - like choosing a healthcare insurance plan, saving for retirement or managing finances - in simple, fun and engaging ways. Our recipe: behavioral science, great writing, purposeful humor, mighty tech and oregano.

The company’s SaaS-based employee communication platform ALEX is used by hundreds of companies with more than 10 million employees in total – including 70 of the Fortune 500 and 1 in 5 of the country's largest companies. ALEX helps employees make better decisions about $80 billion of health insurance premiums, 401k allocations and financial wellness.

To learn more, visit www.jellyvision.com and www.MeetAlex.com.