As the first month of the new year draws to a close, at least one in four people have already abandoned their New Year’s resolutions. Six months into the year, less than half have kept them. With losing weight as the number one New Year’s resolution, that means millions of people are already giving up on their weight loss commitments.
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Research shows that weight loss counseling from physicians helps people to achieve their weight loss goals. (Photo: Business Wire)
In fact, because so many quickly give up their New Year’s weight loss goals, Ideal Protein supports the American Obesity Board of Medicine’s (ABOM) recommendation that people take the pressure off themselves by focusing on other priorities in the beginning of the year, and making a “Q2 resolution” to start losing weight in the second quarter of the year, in April or May.
Research shows that weight loss counseling from physicians helps people to achieve their weight loss goals. To help physicians and their patients, Ideal Protein, provider of a medically designed and developed protocol for weight management, has launched a new informational campaign, “Doctors Fighting Obesity.” The goal of the initiative is to help deliver the education and resources that healthcare practitioners need to have successful conversations about weight with their patients, and ultimately arrest the obesity epidemic.
“We launched the ‘Doctors Fighting Obesity’ campaign to help physicians support their patients in achieving their weight and health goals,” said Tim Callahan, President of Ideal Protein. “Losing weight and maintaining it is not easy. We realize that the advice of ‘eat less, exercise more’ is an inadequate treatment to a chronic disease. Doctors want to help, and they need tools to help their patients be successful.”
The Ideal Protein Protocol, a four-phase, low carbohydrate, moderate protein, ketogenic weight management solution, employs a science-based approach to weight loss and weight maintenance, with a focus on lifestyle living and lifestyle building. The pillars of the Ideal Protein Protocol are nutritional guidance, ongoing coaching and support, education, and medical oversight.
“Losing weight in the short term is simple for most, but maintaining it is more challenging,” said Douglas W. Rothrock M.D., Chief Medical Advisor of Ideal Protein. “In my practice, we address obesity from both the psychological and the physiological aspects of sustainable weight loss – which is why we see people staying the course and maintaining their weight. The ‘Doctors Fighting Obesity’ campaign empowers physicians with the resources to support this kind of long-term success.”
To join the ranks of doctors fighting obesity, visit Doctors Fighting Obesity on Facebook or follow @DrsFightObesity on Twitter.
About Ideal Protein
The Ideal Protein Protocol is medically designed and developed and is consistent with evidence-based guidelines for long-term weight loss management. The approach is a proven; four phase protocol that features two key components: a 12 month stabilization period and healthy lifestyle education to help maintain long lasting results. It incorporates ongoing one-on-one coaching, customized lifestyle guidance tools, access to educational, inspirational and interactive resources, and a plan that is outcomes-focused to help maintain healthy, long-term results. The protocol tackles the root cause of Metabolic Syndrome – the body’s overproduction of insulin – by restricting consumption of sugars and carbohydrates, achieving optimal results through lowering poor fat intake, while maintaining adequate protein intake to preserve muscle mass. The protocol is available through licensed healthcare providers, trained clinics and coaches. For more information, visit http://www.idealprotein.com/ca/healthcare-partnerships.
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