Ibtissam Ouassif

Cashew Payments Technology LLC provides flexible payment options and performance-driven marketing to help businesses attract, convert, and retain customers across the MENA region. The company is based in Dubai, United Arab Emirates, and has subsidiaries in Saudi Arabia. The Emirati company offers an all-in-one solution through its cashew App, which simplifies bill payments and enables one-time or monthly recurring donations to charities. Cashew also allows manageable monthly installments on various purchases, including fashion, furniture, fitness, healthcare, education, and insurance. The company was founded by Ibtissam Ouassif and Ammar Afif, with Ammar Afif serving as the CEO since incorporation.