Uri Yaffe

Chief Executive Officer at

Annabella, Inc.

Technology Services

Electronic Technology

Consumer Services

Profile

Uri Yaffe is the founder of Annabella Technologies, Inc., where he currently serves as the Chief Executive Officer since 2018.
Mr. Yaffe is also the founder of Cellbris Telecom Ltd., and Annabella, Inc. Mr. Yaffe's former job positions include being the Co-Chief Executive Officer at e-SIM Ltd. from 2007, Vice President-Worldwide Sales at SKY MobileMedia, Inc., and Vice President-Business Development at Sony Semiconductor Israel Ltd. Mr. Yaffe completed his undergraduate degree at the University of New Haven.

Uri Yaffe active positions

Companies	Position	Start
Annabella, Inc. Annabella, Inc. Annabella, Inc. is a private company specializing in breastfeeding products designed to enhance milk expression and support mothers during breastfeeding. The company is based in Palm Beach Gaedens, FL. The company's main products include single and double electric breast pumps with tongue-simulating technology that mimics a baby’s natural suckling pattern, promoting hormone release and increasing milk production compared to traditional pumps. The pumps are portable, quiet, FDA-approved class II medical devices, BPA-free, and feature adjustable breast shields, multiple suction levels, tongue speeds, built-in night lights, and rechargeable batteries. Annabella also offers product bundles that include pumps, hands-free pumping bras, insulated travel bags, storage bags, pump clips, and other accessories. The company provides personalized solutions with expert lactation consultant guidance, accepts HSA/FSA funds and some health insurance plans, and offers additional support resources such as video lessons, FAQs, user guides, and a blog. The company was founded by Masha Waldberg, Uri Yaffe. The CEO is Uri Yaffe.	Chief Executive Officer	-

All active positions of Uri Yaffe

Former positions of Uri Yaffe

Companies	Position	End
e-SIM Ltd. e-SIM Ltd. Packaged SoftwareTechnology Services Provides software solutions	President	2006-12-31
SKY MobileMedia, Inc. SKY MobileMedia, Inc. Packaged SoftwareTechnology Services Provides mobile applications and software solutions	Sales & Marketing	-
Cellbris Telecom Ltd. Cellbris Telecom Ltd. Computer CommunicationsElectronic Technology Provides cellular communication services	Founder	-
Sony Semiconductor Israel Ltd. Sony Semiconductor Israel Ltd. SemiconductorsElectronic Technology Designs and develops single-mode 4G semiconductors	Corporate Officer/Principal	-

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Linked companies

Private companies	6
SKY MobileMedia, Inc. SKY MobileMedia, Inc. Packaged SoftwareTechnology Services Provides mobile applications and software solutions	Technology Services
e-SIM Ltd. e-SIM Ltd. Packaged SoftwareTechnology Services Provides software solutions	Technology Services
University of New Haven University of New Haven Other Consumer ServicesConsumer Services Functions as a College/University	Consumer Services
Sony Semiconductor Israel Ltd. Sony Semiconductor Israel Ltd. SemiconductorsElectronic Technology Designs and develops single-mode 4G semiconductors	Electronic Technology
Cellbris Telecom Ltd. Cellbris Telecom Ltd. Computer CommunicationsElectronic Technology Provides cellular communication services	Electronic Technology
Annabella, Inc. Annabella, Inc. Annabella, Inc. is a private company specializing in breastfeeding products designed to enhance milk expression and support mothers during breastfeeding. The company is based in Palm Beach Gaedens, FL. The company's main products include single and double electric breast pumps with tongue-simulating technology that mimics a baby’s natural suckling pattern, promoting hormone release and increasing milk production compared to traditional pumps. The pumps are portable, quiet, FDA-approved class II medical devices, BPA-free, and feature adjustable breast shields, multiple suction levels, tongue speeds, built-in night lights, and rechargeable batteries. Annabella also offers product bundles that include pumps, hands-free pumping bras, insulated travel bags, storage bags, pump clips, and other accessories. The company provides personalized solutions with expert lactation consultant guidance, accepts HSA/FSA funds and some health insurance plans, and offers additional support resources such as video lessons, FAQs, user guides, and a blog. The company was founded by Masha Waldberg, Uri Yaffe. The CEO is Uri Yaffe.

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