Valuation: Baozun Inc.

Market Cap 1.03B 153M 133M 123M 113M 214M 14.69B 218M 1.47B 576M 7.18B 573M 560M 24.76B P/E 2026 *
5.03x
P/E 2027 * 4.43x
Enterprise Value 1.7B 251M 219M 203M 186M 352M 24.22B 359M 2.42B 949M 11.83B 944M 923M 40.82B EV / Sales 2026 *
0.16x
EV / Sales 2027 * 0.11x
Free-Float
84.58%
Yield 2026 *
-
Yield 2027 * -
1 day-2.29%
1 week-9.54%
Current month-9.54%
1 month-6.91%
3 months-4.48%
6 months-12.63%
Current year-3.76%
1 week 2.56
Extreme 2.56
2.93
1 month 2.56
Extreme 2.56
2.98
Current year 2.07
Extreme 2.07
3.25
1 year 2.07
Extreme 2.07
4.88
3 years 1.9
Extreme 1.9
5.35
5 years 1.9
Extreme 1.9
32.45
10 years 1.9
Extreme 1.9
67.41
Manager TitleAgeSince
Chief Executive Officer 58 2007-07-31
Chief Operating Officer 47 2007-07-31
Director of Finance/CFO 44 2020-10-31
Director TitleAgeSince
Director/Board Member 47 2011-12-31
Director/Board Member 53 2015-04-30
Chairman 58 2007-07-31
Date Insider Type Main position Quantity % Market Cap.
6/30/26 Fiscal year

Director

69,078 0.0339%
6/30/26 Other

Director

-2 0.0000%
6/24/26 Other

Founder

87,000 0.0427%
Change 5-day change 1-year change 3-year change Capi.($)
-2.29%-9.54%-5.19%-41.82% 152M
-1.20%+1.48%+58.25%+98.54% 104B
-1.78%+1.74%+58.83%+85.73% 84.34B
-0.85%+2.21%+27.51%+75.62% 83.48B
-0.51%+2.48%+72.93%+116.02% 51.39B
-0.44%+1.18%+71.74%+116.33% 46.62B
+0.05%+3.44%+21.23%+32.61% 44.32B
-5.72%-12.41%+90.63%+232.05% 39.36B
-0.22%+1.09%+94.03%+161.87% 36B
+2.35%+4.43%+21.06%-0.64% 11.77B
Average -1.06%+0.17%+51.10%+87.63% 50.1B
Weighted average by Cap. -1.19%+1.67%+56.93%+102.85%

Financials

2026 *2027 *
Net sales 10.61B 1.57B 1.37B 1.27B 1.16B 2.2B 151B 2.24B 15.1B 5.92B 73.8B 5.89B 5.76B 255B 11.32B 1.67B 1.46B 1.35B 1.24B 2.35B 161B 2.39B 16.11B 6.32B 78.76B 6.28B 6.15B 272B
Net income 146M 21.51M 18.76M 17.35M 15.93M 30.15M 2.07B 30.75M 207M 81.17M 1.01B 80.77M 79.01M 3.49B 254M 37.52M 32.73M 30.26M 27.78M 52.59M 3.61B 53.63M 361M 142M 1.77B 141M 138M 6.09B
Net Debt 669M 98.92M 86.28M 79.78M 73.23M 139M 9.53B 141M 952M 373M 4.65B 371M 363M 16.06B 181M 26.83M 23.4M 21.64M 19.86M 37.6M 2.58B 38.35M 258M 101M 1.26B 101M 98.54M 4.36B
Logo Baozun Inc.
Baozun Inc is a holding company mainly engaged in the provision of brand e-commerce solutions. The Company focus on providing integrated brand-e-commerce solutions to their brand partners, including information technology (IT) solutions, online store operation, digital marketing, customer services, as well as warehousing and fulfillment. The Company operates under three business models: distribution model, service fee model and consignment mode, according to different needs of their brand partners. The Company provides omni-channel solutions across official brand stores, online marketplaces, such as Tmall, JD.com and Pinduoduo, and social media channels, such as WeChat Mini Programs and RED (Xiaohongshu), as well as emerging live streaming and short video platforms, such as Douyin and Kuaishou.
Employees
6,762
Date Price Change Volume
26-07-16 US$2.560 -2.29% 207,886
26-07-15 US$2.620 -3.68% 198,367
26-07-14 US$2.720 -1.81% 212,345
26-07-13 US$2.770 -2.46% 211,505
26-07-10 US$2.840 -1.39% 228,302
Trader
Investor
Global
Quality
ESG MSCI
-
Sell
Consensus
Buy
Mean consensus
BUY
Number of Analysts
7
Last Close Price
17.74CNY
Average target price
28.60CNY
Spread / Average Target
+61.25%

Quarterly revenue - Rate of surprise

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