Adform A/S Stock

Adform A/Sis a Denmark-based global digital media advertising technology company. It provides the software used by buyers and sellers to automate digital display advertising processes. The Company’s software platform consists of a number of individual products, which are organized into two suites: Advertiser Edge for the Buy Side that implies customers buying advertisement inventory, such as advertisers and agencies, and Publisher Edge for the Sell Side that implies customers selling ad inventory, such as publishers. The Advertiser Edge allows customers to engage in bidding for advertising space and to serve the right ads to a user’s browser based on a variety of real-time data sources, as well as machine learning algorithms and artificial intelligence. The Publisher Edge allows sell-side customers to sell advertisement inventory via real-time auctioning and to display it into dedicated placements on the publisher’s Web page. The Company operates worldwide.